WHY DID WE START BOAT LIFE APPAREL?
Because we have a passion for boating and all the fun that comes along with it!
For a number of years I have had a vision of launching an apparel company that would highlight and reflect the boating lifestyle, because it is just that – a lifestyle. Relaxing, Exciting, Fun and Memorable. Anyone that we have had the joy of exposing to this experience has walked away with a new appreciation and enthusiasm for all that boating has to offer.